Outsource your digital marketing for better ROI

Bill Strohacker - Saturday, May 02, 2015

Does your in-house team have the right skills to effectively market your business?

Digital marketing is evolving at a rapid pace, with mobile engagement now being higher than ever before, new marketing practices are evolving to cater for external changes in order to reach out to your target audience at the right time.

Whether you choose to outsource all or part of your digital marketing, there is much to be said for outsourcing your marketing to a professional outfit.

What can be outsourced?

- Website design

- Business branding and brand identity

- Tablet and mobile design

- App design

- Digital

- Print (brochures, leaflets, flyers and so on)

Here's some key points we've put together as to how an external marketing agency can add value to your business:

1) Knowledge, expertise, research and development.

R & D is an essential part of maintaining your market position in order to keep up to date with technology advances, new social platforms and marketing tools. Marketing agencies have the capacity and resources to keep up to date with what's new, implement new changes and follow new trends.

Knowledge and expertise are key reasons for choosing to outsource your marketing. Agencies are geared up to understand and adopt the latest news, technologies, consumer behaviour and buying habits. It's what we do and how we stay ahead of other agencies in our field to ensure the most current, innovative service is being provided.

2) Variety

As standard, marketing agencies work on a number of different client accounts, often across many different industries and sectors. Exposure to different target market requirements, client behaviours, technologies and project briefs mean that an agency can execute your requirements more effectively as they already have the knowledge, experience and breadth of understanding within their marketing team - saving you the time and hassle of researching and implementing things yourself.

3) Cost Vs Time

Outsourcing any service for your business can seem like an unnecessary or avoidable expense but if it's taking you or your team too much precious time to complete in-house, then it's certainly worth delegating. 

4) Creativity and resources

We all have different ways of finding creativity and maximising varied skillsets to achieve great results. A good creative team is trained and qualified to create different ideas to set your business apart from it's competition, understand what your target audience expects from your brand and offer a different perspective and fresh approach to your business. 

Our combined expertise at Strohacker Studio includes over 30 years of experience and offers graphic design, video and motion graphics, digital design and creative consultancy using the latest design software and technology. Use our knowledge and experience to help your business grow!

Contact us for a free consultation on how we can get your business moving forward using our in-house expertise...